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Christmas trail

The Great Christmas Candy Cane Quest

Santa’s Infinity Candy Canes were delivered to the wrong town. Twenty magical characters are holding on to them, and only your families can win them back.

character stops
20
screens of story & play
91
to play at family pace
1–2 hrs
Title card reading "The Great Christmas Candy Cane Quest" in candy-striped lettering above a moonlit snowy forest.

The story

What your families are walking into

Santa’s sleigh does not run on reindeer alone. It runs on Christmas cheer, stored in the Infinity Candy Canes. This year an elf with a clipboard has shipped every last one of them to the wrong place. Yours.

The candy canes have scattered across your town, and twenty magical characters have picked them up: a snowman who is very pleased with how cool he is, a grumpy Christmas tree, carol-singing mice, the Yule Cat, Krampus, La Befana, Jack Frost and a gingerbread unicorn among them.

Every character will hand their candy cane over, but only to a family who finds the magic summoning words on their poster, says hello properly, and beats their challenge. Collect all twenty and Christmas is back on.

Warm, silly and squarely aimed at primary-age children and their grown-ups. Built for a school or PTA fundraiser and run that way twice.

For the organiser

What you actually have to do

Four steps, one afternoon, no design work and nothing to write.
  1. 1

    Buy the trail

    One fee covers your organisation for the season. You get the whole story, all the artwork and all the games, ready to place.

  2. 2

    We set it up with you

    There is no self-serve wizard for this trail yet, so this step happens together: tell us your town, your organisation and your dates, and we will write your place name through the script and place the twenty character stops on your own map with you. A self-serve wizard is coming.

  3. 3

    Download and put up the posters

    We generate a print-ready A4 poster for every stop, each carrying that character’s magic summoning words. Print them at home, at school or at a print shop, laminate them if you can, and put them up where families will find them.

  4. 4

    Families open the link and play

    They open the trail on any phone from your link, the short code, or the QR code printed on every poster. Then they follow your map and find the magic summoning words at each poster to work through the characters in whatever order they like. You watch the progress come in.

What’s included

Everything in the box

Written, illustrated and play-tested. You are buying the finished thing, not a starting point.
  • 20 character stops, plus an opening and a finale

    22 stops in all. Each character gets an illustrated introduction, a challenge and a candy-cane reveal, wrapped in a story that opens at the North Pole and ends with the sleigh taking off.

  • 28 riddles and questions

    20 magic-summoning-word puzzles that only work if the family has actually reached the poster, and 8 Christmas quiz questions: Dickens, mistletoe, the Trafalgar Square tree, sprouts.

  • 12 mini-games

    Tap the falling snowflakes, baubles and presents; rebuild Mrs Claus, the reindeer, the gingerbread man, the Christmas robot and the Christmas monster from sliced-up pictures; and slide four picture puzzles back into shape.

  • 20 candy-cane reveals

    Every win ends in a starburst animation and a candy cane added to the family’s collection, so there is a visible score to chase all the way round.

  • Snow, all the way through

    Falling snow, baubles and presents drift over the artwork on every screen. It looks like Christmas from the first tap.

  • Plays in the phone’s browser

    Families open the trail from a link or a short code, the same way you would open any web page. Nothing to download, no accounts, no app store, no waiting in the cold while an install finishes.

A look inside

Every screen your families see was drawn for this story. Nothing here is a stock photo.
  • Santa stands beside a sleigh piled with wrapped presents outside a snow-covered lodge at dusk.
    The story opens at the North Pole.
  • An elderly elf in a green uniform holds a clipboard outside a lit-up house on a snowy street.
    "Due to an administrative error…"
  • A smiling snowman in a black top hat and red scarf stands on a snowy village path.
    Frosty McJolly, stop one.
  • A Christmas fairy in a red and green dress hovers on glowing wings above a snow-covered street.
    The Christmas Fairy.
  • Five mice in knitted scarves sing from song sheets on the snow outside a brightly lit window.
    The Caroling Mice.
  • Krampus, a shaggy horned creature carrying a basket, stands on a snowy street between houses.
    Krampus, for the braver stops.
  • Three elves in sunglasses dance together. This picture is used for one of the sliding tile puzzles.
    One of four sliding-tile puzzles.
  • Santa waves from his sleigh as it rises into a bright sky with presents stacked behind him.
    The finale, once all 20 are found.

Before you buy

What you’ll need

The honest list. Better to know now than the week before you launch.
  • One phone per family

    Any smartphone from roughly the last six years, with a data connection to open the trail link. No AR in this trail, and nothing has to be scanned at a stop: families read the magic summoning words off the poster and type them in. Older handsets are fine.

  • Somewhere to put 20 posters

    Front gardens, shop windows, park railings, school fences. Because the magic summoning words are printed on the posters, families have to physically reach each one, so the posters need to be visible from a pavement.

  • Access to a printer or a print shop

    About 20 A4 colour posters. Most organisers print at home or at the school office and laminate them against December weather. A local print shop works just as well if you would rather not.

  • One to two hours to set up

    Roughly an hour with us to personalise the text and place the twenty stops on your map, then an afternoon walking round with a staple gun and a flask.

  • An adult with each group

    It is a walking trail on real streets. Children play with a grown-up, and we say so on the opening screen.

Questions

The things organisers ask first

What ages is it for?

It was built for a primary school, so roughly 4–11 with a grown-up. Younger children love the characters and the tapping games; older ones take over the quiz questions and the sliding puzzles.

How long does a family take?

One to two hours for all twenty stops, depending on how far apart you place them and how long everyone stands about looking at the mice. Families can stop and come back later, and their progress is kept.

Do we have to use all twenty stops?

No. Place as many as your route can carry. A ten-stop version around one park works perfectly well, and the story still opens and closes properly.

Can we change the wording?

Your place name is filled in for you. Beyond that you can edit any screen after the wizard has built the trail, so local jokes and street names are easy to add.

What if a poster goes missing or gets damaged?

It happens: wind, weather, or someone tidying up a lamp post. Every magic summoning word is also shown in your organiser dashboard, so you can read a family the answer over the phone or print a replacement poster in a minute.

Can we laminate the posters?

Please do. They print straight from your dashboard on plain A4, and lamination is the difference between a poster that survives a fortnight of December weather and one that does not.

What happens if it rains?

The trail sits on your map, not on a calendar, so families play whenever suits them across the window you set. Most organisers run theirs over a fortnight in December and let people pick a dry afternoon.

How many families can play at once?

There is no cap and no queue. Everyone plays on their own phone, at their own pace, in whatever order they like. A hundred families on the same Saturday is no different to one.

Do we need to be there while people play?

No. Once your trail is set up it runs itself. Organisers usually staff a start point on the busiest days to hand out maps and sell refreshments, but that is a fundraising choice, not a requirement.

Is it safe for children?

Families play together under adult supervision, and we say so on the opening screen. We do not create child accounts, ask for names, or collect personal details from players. Pick your stops the way you would plan any walk: pavements, daylight, and nothing that needs crossing a busy road.

Does it work with no signal?

Screens load as families reach each stop, so patchy 4G is fine but a true dead spot is not. If part of your route has no coverage, tell us when you set up and we will help you place the stops around it.

How accessible is it?

Text can be enlarged with the phone’s own settings, every screen works one-handed in portrait, and you choose the route, so you control step-free access, distance and gradient. Families can also skip a challenge and carry on rather than getting stuck.

Get it running

Run Candy Cane Quest this Christmas

Sign up, and we will get your trail on your own map. Most organisers are ready to launch the same week.
From £19.99per trail, one-off

One payment for one run of the trail in your area, for as long as your season lasts. Group and multi-site rates are available. Get in touch and we will confirm your price before you launch.

  • The full 22-stop story, artwork and games
  • Your place name written through the script
  • Print-ready A4 posters for every stop, generated for you
  • Live progress for your organisers
  • Email support through your run

This one is not yet self-serve in the wizard. Sign up and we will set it up with you for this season.